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Digital Marketing strategy -
STEP 1. AN ENGAGING WEBSITE
For maximum impact, a website should be responsive, up-to-date, and represent your company well.
STEP 2 Search Engine Optimization (seo)
SEO is the process of Optimizing your website to rank higher in search engine results page to drive traffic to your website.
STEP 3 Content Marketing
Content marketing uses creative and original content for the purpose of generating brand awareness, traffic growth, lead generation and targeting customers.
STEP 4 Email Marketing
Many Businesses use email marketing as a way of communicating with their audience. Email is often used to promote content, showcase discount and event, and direct people toward a website.
STEP 5 Social Media Marketing
Social Media is great way to promote your brand and your content to increase brand awareness, drive traffic, and generate leads for your business.
STEP 6 Pay- Per - Click (ppc)
Pay- per- click is way to drive traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC us Google AdWords.
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I’ve been working as an SMM advisor for 3 years. On the one hand, I would say that now we continue to see an increase in demand for our services as business owners understand the importance of their online business presence